Privacy notice

How we use your information

Ipsos MORI would like to thank you for visiting the GP Patient Survey website. This privacy notice only applies to this website. If you have received an invitation to take part in the survey or have already participated, please click here for details of how the information you provide may be used.


What information do we collect about your use of this website?

We collect information on website usage using cookies (see below for more information). Device type and IP address are automatically collected for analysis purposes, for example, allowing us to look at how many people are looking at the website. We also collect the contact details you provide if you contact us or complete the website feedback form.


How will we use the information you provide?

We will use the anonymous statistical website usage information generated using cookies together with any feedback you may provide to help improve this site and the GP Patient Survey information that can be accessed on this site.

If you contact us, or provide your name and contact details through the feedback form, we will use this information to respond to your message. With your consent, we may also use this information to let you know when new GP Patient Survey data is available, or to invite you to take part in follow up interviews or surveys about your experience of using this website or the GP Patient Survey data.

You have the right to stop us from contacting you with updates about the GP Patient Survey at any time. If you no longer wish to be contacted for this purpose, please let us know by email sent to


What cookies does this site use and how are they used?

By using this website, you agree to our use of cookies, web beacons and the collection of information from your PC/Laptop or other computing device you may use as outlined below. The site uses 'cookies' to collect and store some information.

Cookies are small files stored on your computer. You can find out more about what cookies are and how they work by visiting Web beacons, also known as a “web bug”, “pixel tag” or “clear gif” are typically a transparent graphic image (usually 1 pixel x 1 pixel) that allows the site to record some of the simple actions of a user, such as opening the page that contains the beacon. You can find more information on web beacons by visiting

The cookies used in connection with this website are as follows:

Site/Domain/Host Cookie Name Purpose of cookie

This web-site


These "Google Analytics" cookies are used to collect information about how visitors use our site. We use the information to compile reports and to help us improve the site.

The cookies collect information in an anonymous form, including the number of visitors to the site, where vistors have come to the site from and the pages they visited. Further details can be found here



This cookie is used if the feedback form is displayed to prevent it being displayed again during your current website session.

(GP Patient Survey Analysis tool)


These cookies are necessary for the data analysis tool to work properly.



These cookies are used if you access the British Sign Language pages.



We do not collect or store any personal information using cookies. It is possible for you to delete 'cookies' or to prevent their use by adjusting the browser settings on your computer. However if you do prevent our website from using cookies, it may not function properly, and you may not be able to use all its features.


How do you ensure my personal information is held securely?

Ipsos MORI takes its information security responsibilities seriously and applies various precautions to ensure your information is protected from loss, theft or misuse. Security precautions include appropriate physical security of offices and controlled and limited access to computer systems.

Ipsos MORI has regular internal and external audits of its information security controls and working practices, and is accredited to the International Standard for Information Security, ISO 27001.


How long will Ipsos MORI retain my personal data?

Where your personal data is collected due to your use of this website, Ipsos MORI will only retain your data in a way that can identify you for as long as is necessary. For example, if you provide your name and contact details through the feedback form, we will only use this information for the purposes of responding to your message and will securely remove your personal, identifying data from our systems once we have satisfactorily responded. Information collected about device type or IP address will be kept for as long as it is needed for the website monitoring analysis.


Your rights

You have the right to access any of your personal data within the limited period that Ipsos MORI holds it.

You have the right to withdraw your consent and to object to our processing of your personal data at any time.

You also have the right to rectify any incorrect or out-of-date personal data about you which we may hold.

If you want to exercise your rights, please contact us at the below Ipsos MORI address.

You have the right to lodge a complaint with the Information Commissioner’s Office (ICO), if you have concerns on how we have processed your personal data. You can find details about how to contact the Information Commissioner’s Office at or by sending an email to: .


How can I contact Ipsos MORI about my personal data?

If you want to contact Ipsos MORI about our use of your personal data relating to your visit to this website please email:, with “20-066337-01 GPPS website” in the subject line.

Or you can write to:

REF “20-066337-01 GPPS website”

Ipsos MORI
3 Thomas More Square
United Kingdom


Links to other websites

Our website contains links to other websites. This privacy notice only applies to this website. When you use the links provided to visit the other websites, you should read their own privacy notices.


How to contact us

Full details of how to contact us can be found on this website’s “contact us” page, which can be found here.


Changes to our privacy notice

We keep our privacy notices under regular review and we will place any updates on this web page. This privacy notice was last updated on the 11 December 2020.